project 04

HAVI

  • Information Architecture
  • Navigation
  • UI

HAVI is a global company focused on innovating, optimizing and managing the supply chains of leading brands. HAVI Offers services in marketing analytics, packaging, supply chain management and logistics.

Project Overview

Year
2017
Timeline
6 months
Design
6 weeks
Platforms
Devices

Challenge

When approached, HAVI’s core service offerings were spread across several websites with different branding and identities. Because of the fragmented ecosystem, customers of one service line were often unaware of the integrated nature of HAVI’s offerings. Combined with a high bounce rate, website visitors were not reaching out before leaving the website.

Solution

The goal was to present a unified, global, integrated company to prospective clients and the world. By unifying the full customer experience through a single website showcasing the full portfolio of HAVI’s services, HAVI will be well-positioned to generate leads, grow the business, and increase visibility with prospective employees.

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